How Lead Tracking Lets You Make Better Marketing Spending Decisions

For your patients, marketing is designed to help provide value and help them meet their personal goals. But for your practice, medical marketing has a separate function: improving your ROI. To this end, it’s worth addressing how better online lead management can help guide your marketing spending decisions. Where to Invest? When it comes to […]

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3 Ways to Improve Lead Conversion

One of the most sought-after goals of any medical marketing strategy is to increase the number of prospects that get converted into patients. Yet, conversions will only happen when a lead is ready to be converted. Keep the following tips in mind when designing your next medical lead tracking strategy: 1. Create a “Funnel” The […]

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Tying Together LeadAlign and LiveChat

LeadAlign software can improve lead management and ROI of any marketing campaign, but for some businesses, this is only the first piece of the puzzle. Medical practices that require specific engagement with patients and potential leads can find additional value in complementary chat services that are also HIPAA compliant. When implemented correctly, LiveChat can improve the […]

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Do You Know What Your Lead Pipeline Looks Like?

It’s only natural to want to focus more on the narrow end of your sales funnel—that is, actual clients—than on filling the beginning of your lead pipeline. Yet, without knowing exactly how the health of your pipeline looks, you could find yourself move from feast to famine all too quickly. Tracking and Analysis Tracking online […]

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