How Influencer Marketing Can Help You Generate Leads

Influencer marketing has been a much-discussed topic over the past few years, which should come as no surprise considering its effectiveness. Influencer marketing functions as a hybrid between celebrity endorsement and word-of-mouth in an environment of highly targeted and motivated enthusiasts. By leveraging people with a topical connection to your industry and many followers, you […]

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Tips to Generate More Leads from an Online Webinar

Participating in online web-based seminars, or webinars, can be an easy and cost-effective way to generate interest in your medical practice. In an industry as fast-changing as medicine, they’re also an effective way to introduce your clients and prospects to new equipment and procedures. Webinars aren’t difficult to create. They can be as easy as […]

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